Boasting a hundred years of experience in the production of writing instruments and the fine arts, Caran d’Ache has decided to expand its artistic expertise by creating a concept that is a first in Europe – the Caran d’Ache Academy.
Keen to strengthen its social and human commitments, the Geneva-based company has set itself the goal of tapping the regenerative power of writing and the visual arts to stimulate creativity while providing a sense of well-being.
Intended for companies during team-building exercises, the medical and paramedical spheres to accompany patients and caregivers and other structures, the Caran d’Ache Academy offers a rich and varied palette of artistic activities allowing each individual to express their creativity and explore their own personal history.
Drawn from numerous different fields, its diverse range of hosts represents a key factor in conveying skills and sharing knowledge. These hosts include, among others, art therapists, writing coaches, journalists, writers and adult educators.
Divided into two main categories, writing and the visual arts, there is a wide selection of themes ranging from biographical narrative through playwriting and papier mâché to drawing techniques.